The Lumina Sales blog
Updates, ideas, and practical notes from Lumina Sales on building and selling AI software.
Follow via RSSA 10% discount on a marked-up AI build can cost you close to a fifth of your first-year margin. Here is the math, six things to trade instead, and when to let the prospect walk.
A voice API is cheaper per minute than a white-label platform and costs more of your time. Here are the real numbers from Vapi and Retell, and when each route wins.
OpenAI's Decisions API went generally available on October 22, and GPT-Live can now call it while a caller is mid-sentence. Here is what shipped this month, what it costs, and the four places it does not help you.
Property managers plan to add doors without adding staff. Here is how to sell them an AI system that triages after-hours maintenance, answers leasing calls and handles rent questions, what to charge per door, and the four reasons this trade is harder to close than the trades.
Pool service owners miss calls while they work the route. Here is how to pitch an AI receptionist to them, what to charge, and when to walk away.
Write down what is in scope, name one approver, and answer every out-of-scope request with a price and a date. Here is how to apply that to an AI buildout without losing margin or the client.
Towing owners lose the cash call at 2 a.m., not the club job that arrives pre-assigned. Here is how to demo it, price it against tickets, and say what the AI can't do.
Three tiers beat one price, if the math works at each step. Here is how to package a chatbot, a mid tier, and a voice tier, what you keep on each, and who should never see a tier list.
A cleaning company loses a recurring client every time a call goes unanswered. Here is how to show an owner that number, what to charge, and who should skip this trade.
Lumina Sales tracks demo opens, calls and website audits. Here is which of those signals mean something, how to read them together, when to follow up, and where the tracking stops.
Tree companies lose jobs when the owner is forty feet up and the phone goes to voicemail. Here is how to demo, price and honestly scope an AI front desk for a tree service, including the emergency calls it must not handle alone.
If an AI receptionist quotes the wrong price or promises something nobody approved, the business on the phone line takes the blame, and you are next in line. Here is how to split the risk with your client and cut the odds of a wrong answer.
